1900s Immigration Cruelty Essay Example for Free

1900s Immigration Cruelty Essay For immigrants, life was as bad in America as it was in their homeland. Immigrants faced equally rough conditions no matter where they were. Life was terribly unfair to them. When life got as bad as it did for immigrants, as anyone would, they wanted to distance themselves from the problems. America seemed like the most ideal place to go. Unfortunately, life was no better there than it had been. Even in a prosperous land, immigrants still faced racism and rough conditions. Their lives were full of obstacles. Immigrants emigrated for a variety of reasons, some political, others to escape war, or (in the case of the Irish) famine, but they all emigrated for one common reason; their lives were terrible. People would not leave their family and entire lives behind unless things had gotten so bad that they absolutely had to in order to survive. â€Å"We must look at what immigration to America involves. To the new arrivals, the change is excruciating. Learning a new language and dealing with strange customs make the first years of life in the new land painful The economic system of the United States is a mighty engine of persuasion. It motivates people to do what otherwise they never would †. John Lacs references to this in his essay From Enemies to Neighbors, which explains the troubles with immigrantion. (Lacs) Immigrants faced horrifying conditions, some were near death from lack of food, others were being hunted, or some had just ran out of money; but, they all decided they needed to leave. In the early 1900s, the Irish were in the middle of a famine, Eastern Europeans were facing economic issues, and Jews from all over Europe were being persecuted. Greedy American business owners thought up a way to capitalize on their misfortune, fliers and pamphlets were shipped to troubled countries all over the world by the thousands, these advertised a glorious, prosperous life in America, immigrants were offered large amounts of cheap land. The streets of America were said to be paved with gold. Sounds like a great opportunity to leave behind a hard life, right? (Eyewitness) (Lipford, Timmer, Stephenson, Kwan) Wrong. Life in America was just as bad. The journey over was horrific, immigrants spent months in dank, rat invested ships; but, immigrants hought, â€Å"life will be better when we arrive, right? †. Wrong again, an Italian immigrant said, â€Å"I came to America because I heard the streets were paved with gold. When I got here, I [learned] three things. First, the streets [were not] paved with gold; second, they [were not] paved at all; third, I was expected to pave them†. Upon arriving in America, immigrants were forced to live in shacks, basements, or the horrendous tenements. Good work was difficult to find, when any work was found it was generally backbreaking work for mere pennies a day. A Chinese rail worker said, â€Å"Two extra hours a day, sixty extra hours a month for four dollars. A human body [can not] work that way. † Immigrants lived in slums and ate slop for food. In short, life was not good. At least in their homeland they were not ostracized and ridiculed for the way they dressed, spoke, and acted, as they were in America. Many immigrants were considered worse, if not as bad as the slaves that had been brought to America in its early years. Many immigrants who were Caucasian were called â€Å"white niggers†. When immigrants came to America, they were stripped of their rights. They could not vote, become citizens, or even live in certain neighborhoods or states. This hate towards immigrants was legally sanctioned. This was a shock to many, they had been used to being allowed these simple liberties and now had none of them. (Lipford, Timmer, Stephenson, Kwan) The immigrants of the early 1900s moved for a reason, in their homeland life was not kind to them. Once they arrived in America, they learned something; life was generally just as bad here as it had been back in their native country. Granted, life did improved slightly; because, life was difficult for different reasons. In their homelands, the threat of death was immediate, some did not know whether they would be alive one day, or dead the next. Dictators, enemies or mother nature were trying to kill them. In America, even though there was no famine or dictators, they still had other races, or racist clans and prejudice Americans making life a difficult one. Immigrants already had enough trouble immersing themselves in a completely different culture with completely different customs, without racists tormenting them everywhere they went. Food was abundant, usually poor quality slop, if you could pay for it. Immigrants were notorious to work incredibly hard for mere scraps. This injustice still occurs, even today in uch a modernized age, the work of poor immigrants is exploited so factory owners and businessmen can make a quick buck. Immigrants were nearly killed at home, just to take an awful journey to a prejudice country where businessmen and con artists swindled them out of the little money they had. Willa Cathers book My Antonia, describes this perfectly. In her book, a poor immigrant family arrives in america, only to pay ridiculous prices for simple things, swindling these poor trusting people out of their tiny savings (My Antonia). Immigrants usually lived in places generally worse than before, and had about the same amount of food. Life was equally repulsive no matter where these poor souls went. (Eyewitness) In the long run, life was really no better than it had previously been. Even though life had been rough for different reasons, the level of difficultly was very close to the same. The life of an immigrant was not a good one, it may have improved slightly, but in a long term point of view, things were no better. Regardless of whether immigrants were in America, or living in their original countries, their lives did not improve. No matter where they were, life was hard.

Fonterra Current Organizational Restructuring Marketing Essay

Fonterra Current Organizational Restructuring Marketing Essay This Report has been designed to identify the Fonterra current organizational restructuring which could be applied to help the organisation to take advantage of strategic opportunities in the global market. The first part of industrial environment deals with the firms relation with consumers, suppliers and the competitors operating environment and to develop strategies the firm most favorably in relation to competition and influence industry structure in order to enhance industry attractiveness. (Robert M. Grant, 7th edition, p12 p.64) The Second part of environment covers Fonterras stated mission, vision, targets, strategies, goals, objectives and values, structure and the systems. The suitability of these strategies to the operating firm environment are then evaluated and the change of strategy development is recommended. (Robert et.al, p.12) The report also indulges with the micro and macro environmental, present structure and evolution of Fonterra, key strategic issues. It also contain SWOT analysis and other factors faced by Fonterra. Overview Fonterra at glance Fonterra is a dairy company, which was formed in October 2001, and since than it has an excelled and enlarged the milk processing and at present became the fourth largest dairy company in the world. The annual turnover of Fonterras is NZ$16 billion, with a milk production in of 14.76 billion litres in New Zealand. They have built very powerful relation with the other dairy companies globally and hence partnerships extent the world. Fonterra believes in the interest of people so that they can increase their global market. (Fonterra Co-operative Group, 2010) Fonterra is the global massive diary exporter with 11,000 farmers which also act as a shareholder of the company. With its 15,600 employees which help to supply milk and process milk into the dairy products. 95% of dairy products are made in New Zealand are exported to virtually 140 countries in world. Main hubs of Fonterra are located in Auckland, Melbourne, Chicago, Singapore, Amsterdam, Tokyo, Shangai and Sao Paulo. All the sales and marketing is operate and managed by this principal hubs.14.76 billion litres of milk is collected every year. (Fonterra Co-operative group, 2011) Fonterras strategy is to lead in dairy. The management team of Fonterra is as following Theo Spearings Chief Executive Officer Jonathan Mason Chief Financial Officer Maury Leyland Group General Manager Strategy Paul Campbell Group General Manager Mergers and Acquisitions Ian Palliser Group Optimisation and Supply Chain Todd Muller Managing Director Co-Operative Affairs Gary Romano Managing director New Zealand Milk John Doumani Managing Director Fonterra Australia Mark Wilson Managing Director ASEAN/Middle East/North Africa Kelvin Wickham Managing Director China/India Alex Turnbull Managing Director Latin America Sarah Kennedy Managing director Fonterra Nutrition Chris Caldwell Managing director (people, culture services) Following are product list which Fonterra create: cheese, yoghurts, cultured foods, butter, liquid, powdered milks. Following below are brand list under Fonterra: ANCHOR, ANLENE, ANMUM, FRESH N FRUITY, MAINLAND, CAPITY, BROWNES, SOPROLE, WESTERN STAR, PERFECT ITALIANO, TIP TOP AND CHESDALE. (Fonterra Co-operative group, 2010) 1.2 Reports Structure and Objectives The report targeted at bringing out the main objectives the vision and developing a strategic plan for company. The Report has been conceptualized to determine the current organizational structure could be implementing to help Fonterra to take strategic opportunities advantage in the global market. Specifically, uttering the dependency on consumer markets and apprehending knowledge as a means to go after value added growth and development through Fonterras alliance and brands. Strategically Fundamentals 2.1 The Industry Strategically Environment Dairy for years have been the key industry in New Zealand. The maiden of dairy company begin in 1871 at Otago. By 1920, 85% of dairy plants were owned by individual or co-operatives and there were about 600 processing factories. By 1930s the number dip to almost 500 co-operatives but after World War 2 there was a lot change in these dairy factories in terms of transportation, technologies and working systems which bought a change in the system of working and then the dairy co-operatives started unite with the other manufacturing companies or plants and since then it became stronger and lesser in number. By the end of 1990s, the four major dairy companies: The Waikato (New Zealand Dairy Group) The Taranaki (Kiwi Co-operative Dairies) Westland Milk Products Tatua Co-operative Dairy Company With the merger of the two biggest companies, New Zealand Dairy Group and Kiwi Co-operative Dairies, Fonterra was come into market along with the New Zealand Dairy Board. Fonterra works on four sales path which all together sells some around 2.3 million MT of product. The channels are as below:- Fonterra Global Trade This is worlds prime online trading pathway through which NZ$1 billion goods were supplied. It included with many dairy commodities like butter, milk, cheese and powder to reach in the markets of Middle East, Asia, America, Africa and Oceania. Fonterra Ingredients this is a specialized channel made for providing the dairy ingredients to manufacturers of four major countries which are US, Korea, China and Western Europe. Fonterra Brands The top brands of Fonterra like Tip Top and Anchor fulfil the needs of consumers in around 40 countries in the world. Fonterra Foodservices Supply dairy ingredients to major customers of fast food chains, hotels, airline catering and restaurants. SWOT Analysis Strength: High quality milk and fast production A calculated business model. Strong world-wide reach. Established relationships with customers. Strong market position Strong consumer positions in many markets. Fanlike product portfolio. Efficient and developed farms.( Fonterra Co-operative Group, 2012) Weakness: Leadership variability affecting the structure of the organizations. New board member. Largest markets are underrepresented in strategic Association of Professionals (Apex) Business structure relating to redemption risk, farmer choice, and capital for growth. (Keith Woodford,2008) Opportunities: Investing in underdeveloped countries which are experiencing rapid growth globally.( Country wide and Fonterra co-operative Group,2012) More demand as compared to supply. India and China alone can have demand for about 50% growth in next 10 years so market is expending. Demand for almost 100 billion litres by 2020. Awareness of good quality product in many countries. Threats: Global demand exceeds the supply New Zealands market restrictions structure and relative low cost may attract the new entrants in the market. Threats from the increasing global competitors. Few organizations can rival the diverse skills found in the business.(Kate Askew, 2012) Flying global Fonterra manufacture the products and distribute and sell ready to use goods all around the world, by which the brand gives a local touch and knowledge. Fonterra aim a close relation with the customers demand and there changes in lifestyles, taste, eating and needs which vary from one market to other market. For example the taste and preference of Asian customers might not be the same as of African and American customers. Hence to meet the customer needs there is a group of local teams knowing the local consumers preferences and habits. (Fonterra Co-operative Group, 2010) The new or existing suppliers of Fonterra : Growth Supply Contract Fonterra provides an opportunity to new supplier to come in and take part in production of goods in organisation which help Fonterra in increase in the milk production by new entrants and existing contracts suppliers. Deposit for new supply The new suppliers dont need to give their deposit 3 months before in Fonterra a new supplier can start by 100% of shares purchased. Owning shares A new suppliers can grow their share capital by growing the supply with sharemilker and can hold their own shares. Maximizing the earnings of the supplier Here at Fonterra a supplier can earn a more profit then its standard payment on supply of milk. Conditions for new land There is a open relation with Fonterra area manager to discuss upon new dairy land. 2.2 The Firm Environment Vision, Strategies, Structure and Goal Mission: Fonterras vision is to be the natural source of dairy nutrition for everybody, everywhere, every day. Fonterra strategy is to spread out in large numbers throughout global, aiming high-value areas of dairy products demand and targeting to achieve it quickly. Fonterra targets to create substantial and long-term relationship with the partners and hold the undertaking from the lowermost level of the organization. (Fonterra cooperative Group, 2010) The strategy of Fonterra is to upgrade the production and bring more and more esteem by focusing much on new markets, and the new products which can meet the consumer wants for dairy requirements. It should be firm and have a heavy look at the strengths, social and economic changes for increasing demand or needs for the dairy products. Fonterra calls it as the three vs.: Volume Value Velocity. (Theo Spierings, 2012) Fonterra here is not only working for profit motive the indulge in work related to this vision and sustainable dairy business the look forward to society and ensure there responsibility towards their employees, partners and as well as their customers. They focus on products which ensure that the customers are safe and healthy and minimise the environmental damage by creating new and healthy products.(Fonterra Co-operative Group, 2010) The Fonterra currently working on more than 100 projects where they have new strength and policies to accomplish its goals.   It includes: A thrilling move on the speedily growing well recognized markets of China, ASEAN and Latin America where Fonterra now has a solid influence. It Trust the New Zealand capital return is from milk business. A high volume of export of milk products to the different parts of world. Increasing size of higher worth consumer branded products and out-of-home nutrition. A firm emphasis on gathering the advanced nutrition wants of mothers and babies, as well as elderly populations maintained by targeted innovation in such areas as well as out-of-home nutrition. (Fonterra Co-operative Group, 2010) Fonterras seven strategic paths: Enhance New Zealand milk Shape and produce beyond our consumers position. Carry on food service potentials. Cultivate our place in mobility. Advance selected chief positions in paediatrics and nurturing. Selectively spend in milk pools Placement of business and organization to empower strategy. ( Fonterra Co-operative Group Ltd, 2012) Fonterras aiming on the next generation demand of dairy products and according to survey it is expected that the demand of dairy products by 2019 will be some around in different parts of worlds will be as below: India (highest) 45 million MT China 36 million MT rest of Asia 19 million MT Latin America 18 million MT Middle East/North Africa 13 million MT. With the omission of the trade-sheltered market of India, Fonterra has unshakable positions in each of these markets. Fonterras policy is to build strong customer partnerships with top companies in the food and nutrition trades to become their merchant of choice, and to continue to build its trademarks in such growing markets. With maximum international clients wanting the assurance of a year-round, world-wide stock, Fonterra is gradually supplementing New Zealand-obtained milk with external supply, to deliver supporting to the growth of new consumer dairy goods. In 2010/11, Fonterra obtained 22 billion litres of milk globally, including 20 per cent of Australias production and 24 per cent of Chiles, both the nations where Fonterra has healthy recognised consumer trademark operations. In Latin America it obtained 2.6 billion litres of milk with its co-operative schemes with Nestlà ©. New Zealand alone milk assortment was 15.4 billion litres, alone share about 89 per cent of nations milk production. Development in global finding will stay with Fonterra targeting to mature its own milk production skills within key develop bazaars. China and India can be taken as the new targeted markets. Fonterra always had been extra ordinary nutrition of dairy. For years, its farmers work very hard to give worthy milk to its customer all around the globe. They have their past experience from back generation and, taking care of this tradition which tossed New Zealand in front of whole world in dairy industry. (Fonterra Co-operative Group, 2010) 3 Environmental Scan 3.1 Macro environmental scan The demand of milk by worldwide consumers is expected more than 100 billion litters by 2020, as there is monetary growth and huge population in markets which is definitely pushing the overall demand; however New Zealand is just contributing 5 billion litres of total milk supply by that time. The increasing demand is the sign to Fonterra to increase its production so that they can cover up the world demand as a leading dairy exporter. It is noticed that the demand milk is more especially by young and the elderly which are receiving more urgent and specific.(Theo Spierings, 2012) PESTEL Analysis: (Oxford University press, 2007) Political: political issue matters a lot in any business scenario where all restriction about the trademarks, bio-diversity, quotas arguments and labelling action in dairy. Economic: Variations in foreign currency, growth in demand rather than supply worldwide, production of goods and milk prices. Continue merging of suppliers and customers are the economic factors which has to be keep in mind Social: Rapid increase in needs of consumer markets, demand in healthy and nutritive dairy milk and products. Traditional difference with regard to the demand of milk. Growth in nutrition and bio markets. Technological: Day to day change in technology affecting the production of products and to upgrade the quality and the quantity in production line one must be aware of the new innovative technology coming up in the market, the new technology helps the company to bringing down the production cost because here in process the indirect heating and cooling system is required for each other, need of technology for fewer trucks which are required to transport the same quantity of milk. Environmental factors: Frequent variations in New Zealand climate have a countless influence on the atmosphere, as the necessity for goods fluctuate from time to time, dropping influence of worldwide greenhouse gases as it will recover the superiority of New Zealands environment. They have actual and safe organisation of farm performs that guards the environment from the pollution. Legal: Legal challenges from society and government is required to continue the organisation structure and so that the organisation must not have any problem in future here the Fonterra legal structure stands for the legal rights on the farms of the people and the dairy factories workers and their wages. Its Fonterra duty to train and educate the farmers about the products so that they get some knowledge about the products and also suggest way to help them out in how to improve the overall quality of these products, water and also how can they reduce the consumption of energy in farms. They must be aware about the time limit they have a conferring the rules and regulations. Company requires concentrating at future projects to enlarge its relative in terms of business so that they could provide a much better service to their stake holders and earn a higher value in return. Fonterra has made a lot in nations like Asia, Africa, Middle east, Australia, America, New Zealand but they should goal at revenue cushion above the regular return of the income, which is main in periods when there are products at cheap prices. There are two likely outcomes in future where the demand can be divided into two that are, universally the general demand for the dairy products is assumed to grow by 1.2% wh ereas the yearly rise in dairy is estimated to be 4%. Every year there is a growth in demand for dairy goods by 2.7 %, where as in a period on 10 years time the demand is calculated to be 147 billion litres. Level of opposition has enlarged at very high level even though the Fonterra has kept their global reach; this is Fonterras biggest asset as they can see that routines, taste and preferences are dissimilar from place to place. To encounter the specific demands of the consumers the local team is selected to deal with state of the customer as they will come to local demand. 3.2 Micro Environmental Scan From the beginning of Fonterra since 2001 they had a maximum share thats in excess of 95% of all New Zealand milk goods but somehow it dip to 90% in 2008-2009, with additional fall is still predictable.(Keithwoodford,2008) Anyhow it is examined that the supply been increased by some percentage in recent years. And what has been found in the market that the new entrants giving a tough competition to Fonterra and that can be risk for them in near future than it was in past. It is a true that at current structure they make easy for new entrants to take part in dairy farmer dealers by caring a high worth share on the fair value share which is really not connected to the add value to the element of the milk price. (Keith Woodford, 2008)As the renovation risk is tall of their shares, Fonterra should have an possible business structure that will help them in meeting their advance strategy and also help in dipping their recovery risk of the shares as they can properly allot returns to the dealers or farmers. To meet these business strategies and all legal procedures, the goals and objectives Fonterra must give importance on actual risk management. They should uphold the balance between the board and other mana gement staff and must have a strong relation with the all customers and stakeholders. There should be an Official strategy development plans which brings extensive procedure and happy dividends giving more planned viewpoint, for locating priorities and creation of key decisions. Consumers demand for the goods keeps on fluctuating; numerous consumers demand much more improved quality at similar price. These fluctuations in demand show that, the Fonterra can imagine that in upcoming period their customers will demand healthier quality at similar price. The new consumers demand for those goods or services which never been formed before, and old consumers demand for the new amenities or product features. This makes a tensed condition as we want to make effort on both existing and fresh consumers. Whatever may be the choice, its hard to achieve this state which can rise at any time. (Bain Company, 2005)In dairy industry the company deals with the perishable products which is hard to tr ansport from one place to other and make it fresh as it is and also economically at a long distance. Also, it pacts with very high trade hurdles on dairy products so to deal with this there must be some strategy so that the overall profit for the company increases and upsurge the effectiveness in the working. (Gehlhar M.J,2009). Fonterra must use the research and development team to evaluate more economic, healthy and quality product so that which must be naturally and ecologically consistent. They must attract the attention of young consumers as they are life-long consumers. (Gehlhar, M.J,2009)They should change on their abilities as they can make much more revenues on the goods and services relatively than just being a exclusive manufacturer. Fonterra can also uphold their management if they can distinguish their product structures that from the competitors. To stand as a top in the market it wants labelling power and product innovation. (Gehlhar, M.J,2009). Number of increase com petence and efficiency of corporate structure (Fonterra Co-operative Group,2012) Valuation With an analysis of macro and micro scan of environment there are several of problems which have come forward. Fonterra have managed to bring some transformations in their working for higher value markets and tried to sustain with the similar strategies of maintaining low cost leadership and increased volume however Fonterras capability to uphold the spot is at danger and its business structure restricts its capacity. Following are some of the problems which need to modify with critical thinking and innovative strategy. There is clear outcome that present structure of the Fonterra is not acceptable. As per its capital structure its compulsory that its 75 per cent of shareholder approves any proposal but as per the scan it appears to be very less because his shareholders or farmers currently constantly discarding the proposal offer. The shareholders are definitely not accepting the approval because they need to be assured that the final outcome should be positive. (Allio, M.K,2005) Around the globe there is arise in fit, appropriate and environmentally friendly manufactured foods products and as a result mass production has replaced mass customization. So for getting the opportunities in overall environment for those branded manufactured foods Fonterra should be capable for changing current strategies and apply new and innovative strategy for completing the challenge in the global market. Even though they are capable of segregating their item for consumptions, Fonterra must have some distinct competences for taking in physical input which can be used in food business so that they come up with different products of competitors. Fonterra should also focus on consumer marketing, product and process innovation so that they Fonterra can get a competitive advantage by differentiating his food products which holds exceptional quality which is different from competitors. According to the science and biology, the production of dairy organization is not limited only on the farm but there is production of manufactured food products as well. The guidance from biotechnology can help Fonterra to adjust the workings by means of technology or natural resources. (Datamonitor,2008) To come up with a different product line, Fonterra should take the help of health and nutrition team which targets at particular health improvement. Data monitor (2008) further pointed out that it is essential that the team is well trained to get target at consumer health all around the world, such as: dermatology, gastrointestinal health, infant nutrition, immune health, sports health, therapeutics, bone health and animal health. Fonterras emphasis on creating of product will undeniably benefit and increase the demand in food products. (Datamonitor,2008) Fonterra is responsible for promoting all food products by advertising about product features in order to control the market. Bart and Bontis (2003) suggested that the direction is required for consumers to make them loyal towards food product. In the ever changing business environment erratic circumstances arise; Fonterra may plan an appropriate strategy for these situations, since the irregular characters. When businesses fragment at spectacular speed or when conventions can overnight be both unbridle or cripple marketplace applicants or when the value and accessibility of critical contributions may vary wildly So the strategy development of Fonterra be for situations of uncertainty.( David Calfee,2006) Successful strategies integrate multiple situations for Fonterra which creates a series of feasible strategic options; flexible enough to make alterations in unpredictable situations. (VeitEtzold, Ted Buswick, 2008) Innovation in the product occur at each stage of business, for example in 80s the Walkman with a cassette player came and replaced Discman and mp3 player soon but now what we can see in market is only iPod which has captured more than 90% of market. And it is highly likely that the iPod will be banished too one day by yet other product. So the firm should continuously have another policy or approach. So demand can modified with the time so Fonterra must be elastic in getting those demand within the time bracket. (VeitEtzold, Ted Buswick, 2008). Still, if satisfactory variations are not ready, or if ready but its not adequate to avoid the risk of fiscal risks, it must use the monetarist policy as a substitute option for taking care for those risks scheduled carefully and always taking note in mind the characteristic problems of that approach. (Tristan Nguyen, 2011)

Strategic Planning In The Hospitality Industry Tourism Essay

Strategic Planning In The Hospitality Industry Tourism Essay The rapid development in the hospitality industry which has lead to importance of strategic planning required in order the firms can have a steady rise in the industry. The life standards of people have been improved due to globalisation which in deed contribute to the development of the hospitality industry. The diversification was a most important priority of the firms in order to utilise the high profiled customer base which they possessed .It is easy to target the customers who are in your door step and this lead to various formulation of strategic plans to target them. Key words: hospitality, strategic planning Strategic planning is an organization frame work of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. Various business analysis techniques can be used in strategic planning, including SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats ) and PEST analysis (Political, Economic, Social, and Technological analysis) or STEER analysis (Socio-cultural, Technological, Economic, Ecological, and Regulatory factors) and EPISTEL (Environment, Political, Informatics, Social, Technological, Economic and Legal). Strategic planning is the official consideration of an organizations future course. All strategic planning deals with at least one of three key questions: What do we do? For whom do we do it? How do we excel? The  hospitality industry  consists of broad category of fields within the service industry that includes  lodging,  restaurants,  event planning,  theme parks,  transportation,  cruise line, and additional fields within the tourism industry. The hospitality industry is a several billion dollar industry that mostly depends on the availability of leisure time and disposable income. A hospitality unit such as a restaurant, hotel, or even an amusement park consists of multiple groups such as facility maintenance, direct operations (servers,  housekeepers, porters, kitchen workers,  bartenders, etc.), management, marketing, and human resources. The hospitality industry includes a wide range of organizations offering food service and accommodation. The hospitality industry is divided into sectors according to the skill-sets required for the work involved. Sectors include accommodation, food and beverage, meeting and events, gaming, entertainment and recreation, tourism services, and visitor information. (wikepedia n.d.) Strategic planning for the hospitality industry (1) The increasing popularity of strategic planning in recent times is attributed to accelerating changes in industries and economies and increasing global competition. (2) The rapid development of strategic-planning that executives find useful. Firms that engage in strategic planning tend to have higher performance. (3) A recent study of hotels in the United Kingdom found that business performance was positively associated with the thoroughness, sophistication, participation, and formality of strategic-planning processes. (4) Strategic analysis the systematic investigation of a firm and its environment is the foundation of the strategic management process. STRATEGIC PLANNING IN JACK IN THE BOX Jack in the Box recently announced plans to open 100 to 150 restaurants combined with convenience stores over the next five years. The stores will feature full-size restaurants and also sell gasoline and other typical convenience store items such as bread and milk. How did Jack in the Box arrive at this decision? According to the companys CEO, Bob Nugent, an analysis of the convenience-store market indicated that there was plenty of opportunity, primarily because no individual company dominates. The largest player in the convenience-store industry which dominated the market, 7-Eleven, Inc., controls slightly over 4 percent of the market. Compare this to fast foods, where McDonalds controls 43 percent of the market and Jack in the Box a mere 4.6 percent. Nugent also justifies his decision on the basis of research which indicates that a convenience-store customer is twice as likely to eat fast food as a non-convenience-store customer. (5) Strategic analysis can provide excellent information on which to base long-range decisions such as this one. Knowledge is one of the most important competitive weapons a firm can possess. (6) As the Jack in the Box example illustrates, detailed knowledge about a firm and its environment can be used to generate new ideas for business  and to evaluate the feasibility of ideas before they are actually implemented. Strategic analysis also allows a firms managers to become more aware of the companys strengths and weaknesses and to understand the reasons behind successes and failures. Knowledge about the competitive environment can help to anticipate and plan for changes and predict how competitors or other stakeholders such as customers or suppliers will respond to new strategies or other organizational activities. Strategic analysis can open up channels of communication between high-level managers and subordinates, allowing them to share ideas and perspectives. The participative process will help subordinates to accept changes more readily after decisions are made. (Harrison April, 2003) STRATEGIC PLANS AT FelCor LODGING TRUST For FelCor Lodging Trust, one of the largest hotel real estate investment trusts (REITs) in the United States, a strategic planning exercise led the company to rethink its strategy. Calling itself the New FelCor, the firm has made dramatic steps toward repositioning itself. The firm business strategy is to dispose of nonstrategic hotels, including all of its Holiday Inn Hotels located in secondary and tertiary markets. After the sale, it will have lower exposure to markets with low barriers to entry. Other elements of the new business strategy are (1) To acquire hotels in high barrier to entry markets (2) To improve the competitive positioning of core hotels through aggressive asset management and the judicious application of capital in the industry (3) To pay down debt through a combination of operational cash flow and the sale of nonstrategic hotels. The company will become a lower leveraged company with a stronger and fully renovated portfolio of hotels. STRATEGIC THINKING AT STARWOOD When Starwood thought of expanding their business to a field which is relevant and easy to attract customers .They in hotel industry and had a close association with the luxury segment customers so they thought Expansion through Diversification strategy in order use their same luxury customer base to sell their newly introduced Heavenly Bed . Westin Hotels Resorts, with 169 hotels and resorts in more than 31 countries and territories, is owned by Starwood Hotels Resorts Worldwide, Inc The Heavenly Bed, first launched by the Westin brand of Starwood Hotels Resorts, has transformed the bed, a basic feature of any hotel room, into a luxurious object of desire, enhancing the revenues of the chain and leaving many hotel operators to follow suit with copycat linens and custom bedding of their own. The strategic process at Starwood began with consumer analysis and product testing. First, Westin conducted a study involving 600 business executives who travel frequently. The results showed that 84 percent said a luxurious bed would make a hotel room more attractive to them to enjoy the comfort. What is more, 63 percent said a good night sleep is the most important service a hotel can provide. Half of those surveyed said they sleep worse in hotels than at home. After testing 50 beds from 35 lodging chains, Westin developed its prototype all white Heavenly Bed with a custom designed pillow top mattress, goose down comforters, five pillows, and three crisp sheets ranging in thread count from 180 to 250. Once the product was designed and tested, the firm introduced the bed with a carefully planned marketing strategy are USA Today ran a story on the front page of its business section. The same day, 20 pristine white Heavenly Beds lined Wall Street up to the New York Stock Exchange in New York City. Inside the Stock Exchange, Barry Sternlicht, the then Chairman and CEO of Starwood Hotels Resorts rang the opening bell and threw out hats proclaiming, Work like the devil Sleep like an angel. Meanwhile, at New York Grand Central Station, 20 more beds graced one of the rotundas there, and commuters disembarking the trains were invited to try them out. Similar events were staged the same day at 38 locations across the United States, tailored to each city. Savannahs event featured a bed floating on a barge down the river with a landing skydiver. Seattle s event took place atop the Space Needle. To reinforce the message, a concurrent advertising campaign asked, Whos the best in bed? AN EMERGING RETAIL STRATEGY FOR THE HEAVENLY BED In the early stages of introducing the heavenly bed .In the first week of launching the Westin Heavenly Bed, 32 guests were interested to buy the bed. A light bulb went on. Westin executives put order cards with a toll free number in every room. They started placing catalogs by bedsides and desks and set up a web site. By June of 2004, Westin had sold 20,000 pillows $ 75 for the king sized version and 3,500 bed/bedding combos, at $ 2,965 each, enough to spread the idea throughout Starwood, with the Sheraton, St. Regis, and W lines all turning into retailers. The unanticipated success of the Heavenly Bed has spawned a new business companies that help hotels run their retail arms. Boxport, a spin off of San Francisco based hotel procurer Higgins Purchasing Group, operates web sites and catalogs for several chains that now sell bedding. In order to determine where it is going, the organization needs to know exactly where it stands, then determine where it wants to go and how it will get there. The resulting document is called the strategic plan. It is also true that strategic planning may be a tool for effectively plotting the direction of a company; however, strategic planning itself cannot foretell exactly how the market will evolve and what issues will surface in the coming days in order to plan your organizational strategy. Therefore, strategic innovation and tinkering with the strategic plan have to be a cornerstone strategy for an organization to survive the turbulent business climate.

Personal Computer System Components :: how a computer works

Personal Computer System Components   Ã‚  Ã‚  Ã‚  Ã‚  Can you imagine a world without computers? Computers have changed everyday life in infinite ways that we would have never imagined 50 years ago. Long ago, computers were primarily used to compute numbers and to do word processing. As times have changed, computers have also evolved to help us with our everyday tasks. Nowadays we even use our computers for personal enjoyment by using them for games and finding information on the Internet. One way computers play a vital role in everyday life is a computer that helps manage a nuclear power plant. One computer might take the place of numerous people by checking readings and calculating information. Having a thorough knowledge of how a computer operates and how the components interact is very important in understanding how a computer works.   Ã‚  Ã‚  Ã‚  Ã‚  When using computer terms, it is very confusing trying to refer to different parts. Computers are basically broken down into two groups so help organize parts. Hardware is the term used to refer to items that you can physically touch and move with your hands (Dais interview). Software is the term used when referring to items you cannot touch like programs and applications.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The motherboard is the main piece of circuitry inside your PC (personal computer). Like the downtown of a big city, it’s where everything happens. The motherboard is important because the most important things inside your PC cling to it (Dais interview). In fact, for the most part, the computer tower is simply a housing for the motherboard. Although the motherboard contains a lot of items, it is essentially one unit and is referred to as such (Gookin 114). As an example, a mall has many stores, but everyone calls it the mall. At the heart of every computer beats the microprocessor. The microprocessor acts like a tiny, fast calculator (Ting interview). The microprocessor itself deals with other elements in the computer. These elements provide either input or output. Input is information flowing into microprocessor and output is information that it generates or splits up (Gookin 116). The overall performance of a computer of your PC depends in large measure of its microprocessor. Clock speed is measured in megahertz (MHz), or millions of pulses (cycles) per minute (Waters 61). You might think of a processor clock as a kind of metronome; with each beat of the clock -each cycle- the processor can execute an instruction from the software (Dais interview).

Far and Away :: essays research papers

Far and Away fades in with a slow fly-over shot of a crashing Atlantic Ocean on a partly sunny day, off the coast of what could not be mistaken for anywhere but Ireland. The wide-angled overhead continues, and the film title emerges as the camera lifts up and over the craggy cliffs and shoreline of rural Ireland; our sense of place reinforced by a backing of cheery Celtic flute music. The opening credits continue to roll as the camera glides over a lush green, hilly landscape, accented by late afternoon silhouettes of the partial cloud cover, and perhaps best described by Carolyn James in her review as â€Å"picturesque in the manner of an Irish Spring soap commercial†. Gradually, what we assume to be a late 19th century Irish village comes into view, characterized by a handful of rudimentary stone buildings, narrow carriage roads, and stone walls. The camera view switches to brief shot of the street level in the village, the music replaced by the bustle of the everyday activities of the townspeople, before taking us into the local pub. It should be noted here that from street level, this village does not much resemble the romantic vision of the same village provided by the aerial shot. Even in such a short shot, the village appears more urban than it probably should, and if not for the natural light, would not differ greatly from the scenes of urban Boston later in the film. It is in the pub that we first meet Joseph’s father (Joe) and a friend (McGuire) who appear to be perpetuating stereotypes by sharing a drink (or two) in the middle of the day and singing a favourite drinking refrain before being summoned to the street by a local to protest the arrival of a rent collecting protestant landlord. The camera scrambles to follow the protest out into the street as the villagers yell and throw debris at the landlord’s carriage and horses. Here the early comedic groundwork of the film is set as the scene essentially stops to allow Joe to blurt out a semi-drunken slurred barb toward the landlord, to which McGuire responds with a coy smile and a sarcastic â€Å"You told him† type response. The protest resumes (or, at least the film refocuses on the protest), and in the chaos of the landlord trying to escape the villagers, his horses and/or carriage knock over some sort of infrastructure (it is quite unclear what actually happens here) whic h falls on, and injuries Joe gravely.

Is it Constitutional to Bare Arms? Essay -- History

Is it Constitutional to Bare Arms? â€Å"A well regulated militia, being necessary to the security of a free State, the right of the people to keep and bear Arms, shall not be infringed.† These are the words of the second amendment as written by our forefathers. The question weather it is constitutionally legal or not has been debated for many years. In order to understand the true meaning of the above statement one must look back at the history surrounding it. The Bill of Rights was written over two hundred years ago, and much has changed over that period of time. Therefore, one must examine the language of the text again keeping in mind when it was written. I believe that it is constitutionally legal for individual citizens who are cable of bearing arms have the right to do so. To support my claim lets look back to our history books and we can see that after the Revolutionary War the Framers of the Constitution and the Bill of Rights were very leery of a strong government. One of the Public Affairs Director for the Second Amendment Foundations, states, â€Å"The Framers of the Constitution disturbed the national government enough to create the Bill of Rights. Why would they turn around and put so much faith in the stat governments? The Framers more likely distrusted all levels of government. This would be more consistent than trusting some level and not others† (LaCourse) At the time when the constitution was written Founding fathers just came out from the Revolutionary War ...

McClelland and Maslow Theory Essay

American’s Psychologist David Clarence McClelland (1917-98) proposed that every individual have specific needs that can be classed into need for achievement (nAch), need for affiliation (nAff), and need for power (nPow). Regardless of gender, culture or age, human beings have three motivating drivers that will affect their behavior. People with a high need for achievement seek to excel, to accomplish in relation to a set of standards, to struggle to achieve success. High nAch individuals prefer work that has a moderate probability of success, ideally a 50% chance. There is a strong need for feedback as to monitor the progress of their achievements. They prefer either to work alone or with other high achievers. High achievers are not interested in rewards or money unless these rewards reflect a measurement of their success. Their desire is to do a task better than it has been done before. The individuals with high achievement needs are highly motivated by competing and challenging work. They also look for promotional opportunities in job. Second, the individuals who are motivated by affiliation have an urge for a friendly and supportive environment. They prefer to spend time creating and maintaining social relationships, enjoy being a part of groups, and have a desire to feel loved and accepted. Individuals with high nAff strive for friendships, prefer cooperative situations rather than competitive ones, and desire relationships involving a high degree of mutual understanding. Individuals having high affiliation needs prefer working in an environment providing greater personal interaction. Such people have a need to be on the good books of all. They generally cannot be good leaders. A high need for power may be expressed as â€Å"personalized power† or â€Å"socialized power†. Those with a high need for power work best when they’re in charge. Because they enjoy competition, they do well with goal-oriented projects or tasks. They may also be very effective in negotiations or in situations in which another party must be convinced of an idea or goal. Those who need personal power want to direct others, and this need often is perceived as undesirable. Persons who need institutional power (also known as social power) want to organize the efforts of others to further the goals of the organization. Managers with a high need for institutional power tend to be more effective than those with a high need for personal power. McClelland’s theory of Needs allows for the shaping of a person’s needs; training programs can be used to modify one’s need profile. The use of this information is to lead, praise, and motivate your team more effectively, and to better structure your team’s roles. Maslow Theory In 1943 a Psychologist Mr. Abraham Harold Maslow suggested his Theory of Human Motivation. According to him, our actions are motivated in order achieve certain needs. This hierarchy suggests that people are motivated to fulfill basic needs before moving on to other, more advanced needs. The hierarchy of needs includes five motivational needs, often depicted as hierarchical levels within a pyramid. Maslow identified five types or sets of human need arranged in a hierarchy of their importance and priority. They are physiological, safety, love, and esteem and growth needs (self-actualization). Physiological needs are the basic needs for sustaining human life. These needs include food, shelter, clothing, rest, air, and water. These needs cannot be postponed for long. Unless and until these basic physiological needs are satisfied to the required extent, other needs do not motivate an employee. Second is safety, these include needs for safety and security. Security needs are important for survival, but they are not as demanding as the physiological needs. Examples of security needs include a desire for steady employment, health care, safe neighborhoods, and shelter from the environment. Next is social needs. An employee is a human being is rightly treated as a social animal. He desires to stay in group. He feels that he should belong to one or the other group and the member of the group should accept him with love and affection. He needs friends and interaction with his friends and superiors of the group such as fellow employees or superiors. After the first three needs have been satisfied, esteem needs becomes increasingly important. These include the need for things that reflect on self-esteem, personal worth, social recognition, and accomplishment. Lastly is self-actualization. Self-actualization is the desire to become what one is capable of becoming. It is a ‘growth’ need. A worker must work efficiently if he is to be ultimately happy. Here, a person feels that he should accomplish something in his life. He wants to utilize his potentials to the maximum extent and desires to become what one is capable of becoming. Though everyone is capable of self-actualization, many do not reach this stage. This need is fully satisfied rarely.